In 2019, EP Jeevan launched a food truck which focussed entirely on health food, providing freshly extracted sugarcane juice for morning walkers at Besant Nagar beach. But then the pandemic struck, and he had to close down.
Early this year, he launched again. This time he has partnered with Erode Amman Mess in Adyar to set up a juice bar, Absolute Sugarcane, selling sugarcane juice in a range of flavours, as well as tender coconut water and nungu (ice apple) based juices.
