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Owain Williams

A worrying Google issue could leave small businesses playing catch-up with back-to-school sales – here is what to do

Google Thomas Phillips
A female figure holding a credit card and typing on a laptop while sat on a bed. Her head is not visible.
  • Google product approvals are being delayed, impacting small businesses
  • Experts advise businesses not to resubmit products needlessly
  • Google has not yet commented on the issue

Local SEO professionals, agencies, and small businesses have been reporting widespread issues with new and existing product listings becoming trapped in Google’s approval process, leading to concerns over the upcoming back-to-school period.

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