Increasingly, employees are being characterised as doing the bare minimum, in a trend dubbed ‘quiet quitting’ that has bubbled up in the wake of huge disruptions to how and where people work.
The viral phenomenon, popularised by TikTok creator Zaid Khan, claims that while people are still performing their assigned tasks at work, they are rarely going above and beyond for reasons such as to avoid burnout or to prioritise their mental wellbeing.
It represents a stark shift away from the so-called 'hustle culture' that previously embodied success at work. Notably, the phrase is broad, and evidence is largely anecdotal.