A national park is using bad reviews to lure visitors—‘A world of regret awaits you’

A dark cavern is lit by people holding lanterns. (Credit: Courtesy of Mammoth Cave National Park)

Mammoth Cave National Park in south-central Kentucky already holds one superlative: It’s the world’s longest cave system with over 400 miles of explored passageways. It’s on its way to holding another, recently ranking third on a list of most disappointing tourist attractions in the U.S. by sports betting platform JeffBet.

“I thought it would be like lord of the rings,” one deflated visitor said on Yelp. “But it was just some rocks.”