It all started on a long drive from south Florida to North Carolina last holiday season. As Robert Levine drove, he asked his wife in the passenger seat to prompt ChatGPT with questions they had about the home-selling process. “Are we capable of doing this?” they asked. “What’s the realistic timeline tactically?”
The conversation started as a way to pass time on the long trip. But it soon ballooned into a comprehensive endeavor, with the AI taking over the marketing, planning, pricing, and negotiating. Through simple prompts throughout the home-selling journey, Levine and his wife clinched a signed contract to sell their Cooper City, Fla., home for $954,800—or $100,000 more than what real estate agents estimated the home’s value to be.
