You’ve probably been there: it’s 31 October and after weeks of procrastinating you’re clawing through your closet, trying to pull together a clever Halloween costume and wondering if you will need to resort to cutting eyeholes in that old white bedsheet.
Others among us – hair and makeup artists, costume designers, drag queens – spend the whole year thinking about transformation. We spoke with these creative pros, including an artist who worked on The Substance and the organizer of New York City’s famed Greenwich Village Halloween parade, about what makes a memorable Halloween costume, and how even procrastinators can craft a memorable look.