The quirky concept of "dog beds for humans" has proven a surprising hit for startup Plufl, but a steep tariff on Chinese imports is now forcing the company to consider a significant shift in its manufacturing strategy.
Co-founders Yuki Kinoshita and Noah Silverman, who envisioned their plush, snuggly, memory foam beds being made in China and retailing for $299 in the U.S., are now exploring domestic production.
