
The influence of Generation Z is becoming more and more profound by the day. Referring to the cohort born between 1997 and 2012, this digitally native generation is not compromising its rights, is living life on its own terms, and even has the power to topple governments.
Thus, when Gen Z-focused gaming company Brag House Holdings (TBH) announced that it would be merging with the official commercial arm of the Dogecoin Foundation through a reverse takeover, it sent shares of the former soaring. The Dogecoin Foundation is a nonprofit organization that supports the development and promotion of Dogecoin (DOGEUSD), the popular cryptocurrency that started as a joke but evolved into a legitimate blockchain project. Trading around 20 cents, Dogecoin is the eighth-largest cryptocurrency in the world, with a market cap of about $31 billion.