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TechRadar
Roland Moore-Colyer

$900 for an Apple Watch case is absolutely bonkers

Golden Concept Crown Sport for Apple Watch Series 10.

Some days I wake up thinking the world has gone mad. Case in point: there’s now a $899 Apple Watch case. 

While I don’t have UK or Australian pricing to hand, I think you can translate that dollar price to something equally hefty in other currencies. The case comes in two equally expensive variants: the Crown Sport and the Crown Classic. The Sport comes on a rubber strap and the Classic features a metal bracelet. And there are silver and rose gold options. 

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