Many of the easiest savings right now are not coming from cutting everything out. They come from swapping everyday staples that land in the cart week after week. With prices still high on everyday basics, more shoppers are skipping name-brand items at Target and choosing store-brand versions instead. The difference is often hard to taste or see at home, but clear at checkout.
Here are seven items families are picking up at Target instead of paying extra for the national brands.
