At the drawing board stage of this year’s bargain special, I genuinely worried I wouldn’t find enough products at a low enough price to celebrate. Having formulated my own products (which naturally, I excluded from consideration), I know how expensive the entire supply chain has become since Brexit and Covid.
Unlike with the creation of luxury products, the formulation of beauty bargains is a precarious process. Every single spray mechanism, lid and millilitre of ingredient increases the bottom line and jeopardises commercial viability. Which is why I’m even more impressed when a bargain brand launches something brilliant that can hold its own against the limitless budgets of the luxury sector.
