Everybody loves a discount. There’s a tangible thrill in looking for bargains and a certain guilty pleasure in knowing that you one-upped someone—or everyone—with your purchase. This feeling is magnified in the stock market, where it is imperative to get a good entry point - i.e. buy companies at the lowest possible price. By doing so, investors benefit from a higher dividend yield, and the potentially sell them at a higher price down the line.
That said, if you've read any of my work before, you'll know I'm a buy-and-hold-forever type of investor. In fact, my average holding period currently hovers around 9 years.
