
There’s no doubt that Gen Alpha is growing up in an era in which financial education is more accessible than ever before.
“Early financial literacy empowers Gen Alpha to make informed decisions, laying a foundation for long-term financial stability,” said Dennis Shirshikov, head of growth at Summer and professor of economics at the City University of New York. “Understanding money management from a young age means they’re better equipped to avoid debt pitfalls, capitalize on investment opportunities and achieve financial independence sooner.”