
This week another iPhone Fold rumour circulated, suggesting that Apple might get into the best folding phones game come 2026. That got me thinking: what would Apple need to create in a folding iPhone to successfully lure users away from their would-be iPhone 18 at that time?
I've used dozens of folding phones over the years and being part of that evolution has been fascinating – although not always a success. Google's first foldable, for example, was a big disappointment to me – one that it fortunately rectified in its totally redesigned second-gen model, the Pixel 9 Pro Fold.