
Consumer staple stocks are resilient during economic downturns due to consistent demand. These stocks provide a defensive investment strategy and act as a hedge against inflation, reducing portfolio volatility. Therefore, investors could consider buying consumer staple stocks: Altria Group, Inc. (MO), Colgate-Palmolive Company (CL), and Target Corporation (TGT).
Consumer preferences and buying behavior have significantly changed in recent years, influenced by demographic shifts, digital disruption, and evolving lifestyles. Millennials and Gen Z now represent a substantial segment of consumers.