Every year, the hair tide turns. Think about it: The past 12 months have been overwhelmingly focused on slicked-back (sometimes headache-inducing) buns and ponytails, curtain bangs, and, love it or hate it, the return of the mullet. But with 2024 rapidly approaching, a new wave of hair trends are poised to take over. “With so much innovation in haircare, healthier hair is on the rise,” explains Adir Abergel, celebrity hairstylist and Creative Director of Virtue Labs. “Embracing natural textures with wash and go styles or color that has more bold placements will be major in 2024.”
In that vein, you can expect people to be embracing their natural hair color (greys included) and texture in an effort to minimize heat damage and a pivot towards cuts that seemingly style themselves. While bound to be controversial, the side part and side bangs are poised for a big comeback. In fact, we’ve already seen celebrities like Taylor Swift, Gabrielle Union, and Jessica Chastain hop on board.
