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Technology
Stephen Warwick

2024 "might be a turning point for Apple" — suppliers look elsewhere as Apple faces "frightening" question with no clear answer

Apple cutout outside Apple Store.

A top Apple insider has warned that Apple faces a “frightening” question about its future, as a new report warns Apple suppliers are looking elsewhere for business in what could be a landmark year for the company. The issue at stake? Apple’s next big thing.

Not only did Bloomberg’s Mark Gurman reveal Apple’s entire M4 Mac lineup for 2024 and beyond in his Power On newsletter this week, but he also revealed significant insight into a major problem Apple faces right now. “What new product should Apple bank its future on?” 

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