
If we care about the world, every time we spend our money, we should think about the true cost of what we’re buying and whether we’re giving our hard-earned cash to companies that deserve it. Rather than brands and products that just talk a good game when it comes to be greener or kinder, we should invest in gifts which make a positive pledge to planet and people.
While it's easy to fall for a bargain, we have to remember that sales are still about the brands making money from flogging us a lot of things we don’t really need; and we’re not truly winners in the end. Have a think about what a supply chain might look like beyond what you want, and the harsh reality of those so-called feel-good items online is that they're often made in a way that involves the exploitation of natural resources and human labour, and result in emissions galore as part of an ugly take-make-waste life cycle.