
Finding the best laundry detergent can make all the difference to how your clothes look, feel and last over time. It’s not just about scent. The right formula will tackle stains, care for fabrics and work effectively across different temperatures and wash cycles.
With so many options available, from bio to non-bio and eco-friendly blends, knowing what to look for is key. Jason Hallett, Professor of Sustainable Chemical Technology at Imperial College London, explains: “Most laundry detergents actually use the same active ingredients, in a very similar formulation and therefore will clean the same (there is an exception with bio vs non-bio, explained below). The biggest difference is usually the perfume that is used to scent the clean clothes. However, the ‘premium’ laundry detergents contain much higher (roughly double) concentration of active cleaning ingredients, which is why they work better.”