Whether you’re already a fan of all things fantasy or have found yourself wondering what all the hype is about – especially in regard to some of the biggest book releases and trending titles on social media and #BookTok – it can sometimes feel a bit overwhelming when deciding which fantasy book to pick up.
“Fantasy has always been a popular genre but, in the past few years, we have seen the genre increase significantly in sales and popularity,” says Jen Barrett, UK Kindle direct publishing lead at Amazon. “A lot of this can be attributed to the influence of BookTok, which is showing no sign of slowing down. For example, romantasy (a specific fantasy sub-genre) has dominated Amazon’s most-sold charts.”
