Gaming influencers have long been trendsetters in the creator space, who, for years have been keeping gamers informed on the latest releases, tips and tricks, while providing commentary, live streams and play-throughs which help shape the opinions of their audiences.
Kelvin Cery, vice president of client development and brand partnerships for EMEA at BEN Group says: “Whilst YouTube and Twitch have historically been the go-to platforms for gaming creators, increasingly we are seeing shorter form platforms such as TikTok and Instagram become more relevant in the space, given they offer different engagement mechanisms as they lean into shorter form, sometimes comedic, sometimes irreverent content.”
For the uninitiated, Twitch is a platform for live streaming, where gamers can broadcast their video games.
Here’s our list of 10 top gamers you should follow
Alyska – Twitch @alyska and YouTube
Alyska is a fan of a varied range of titles, from Final Fantasy XIV to the recently released ‘God of War Ragnarok’. She combines a good sense of humour with detailed analysis of any game she streams, making her content a fun and engaging watch.
Rickster – TikTok @rickster2344
With gamers traditionally being associated with long-form YouTube content and Twitch streams spanning several hours, gaming fans can also look to TikTok for quick fixes of exciting content. Rickster’s profile offers reviews of titles, both new and old, as well as comedic content that will strike a chord with all gaming enthusiasts.
Louiseyhannah – Twitch @louiseyhannah
Sarcastic, warm and funny – Louiseyhannah brings personality to any stream she does, covering both mainstream titles and lesser-known games. Hannah’s personable nature ensures a great relationship with her viewers, be it through her interaction with fans via her chat or through her animated commentary.
Fremily – Twitch @fremily and YouTube
A gaming couple that proves the adage that the couple that plays together, stay together. Freddie and Emily bring their unique chemistry to the gaming arena, with no genre of game off limits, streaming titles such as World of Warcraft, Fall Guys and Overwatch.
Caspersight Gaming – Twitch @caspersight and YouTube
Casper is a fast-rising gamer who is currently majoring in Call of Duty: Modern Warfare II streaming. He is a natural on camera and regularly hosts streams on his Twitch channel, focusing on the hottest games of the moment.
Baflr – TikTok @baflr
Baflr’s snappy and relatable short-form content is a mix of quick-fire reviews of new releases with a dash of nostalgia thrown in for good measure. The channel’s easy-to-watch nature means that, as with most TikTok content, viewers will likely find themselves down a rabbit hole, watching scores of videos before they know it.
Wolfabelle – Twitch @wolfabelle
A high-energy creator specialising in huge, blockbuster titles - Wolfabelle is a must-follow if you’re looking for a versatile gamer streaming games that appeal to a wider audience. Be it Grand Theft Auto, Cyberpunk or Valorant, she brings every game to life in her own hugely entertaining way.
Leah – Twitch @leah
Leah is a variety gamer with a bright and fiery persona whose lively manner guarantees all of her streams are action-packed. Her commentary on games is some of the best in the business, with her sense of humour being unrivalled among her peers.
Bizzleberry – Twitch @bizzleberry
Bizzleberry is a high-level League of Legends player, so anyone looking to up their game on this particular title would do well to watch him in action. His expertise also extends to other online games such as World of Warcraft, which makes Bizzleberry very much as gamers’ gamer.
Cyborg Angel – Twitch @cyborgangel
Always on trend and playing the games that everyone’s talking about, Cyborg Angel is making her mark in the gaming sphere, with appearances on the BBC under her belt, as well as being nominated for a string of industry awards. If Role Playing Games, horror and Mass Multiplayer Online games are your bag, Cyborg Angel is the creator to follow.
