Zillow Group (Z) remains well off its recent highs after Alphabet's (GOOG) (GOOGL) Google reportedly tested the placement of sales ads for homes directly in its search results. However, several banks argued that Zillow won't be affected very much by this change, and at least one contended that Google may not be able to continue with the practice. Meanwhile, investment bank Bernstein, which reportedly has the highest price target on the Street for the name, appears to be sticking with its bullish outlook. Bernstein's price target is roughly 50% above the current price of Z stock.
Also importantly, Zillow looks poised to be a big beneficiary of declining interest rates on mortgages.
