On October 3, 2023, Zero Motorcycles announced price reductions on all of its 2022 and 2023 model year motorcycles in North America. The amounts differ by model, year, and color, and range between $1,000 and $4,500 off the original MSRP. This is an initiative directly from Zero itself and is in addition to any state or local electric motorcycle incentives that might be available in your area.
These price reductions apply to all 2022 and 2023 Zero Motorcycles, including those that dealers currently have in stock. In other words, if you’ve been thinking about getting a Zero, the company just gave you at least one new reason to consider it.