Zendaya is back in front of the camera for On, and this time she is being chased through a city in python print. The actor stars in the Swiss sportswear brand's new campaign, released Oct. 1, which introduces her second co-created collection with On, a line developed with her longtime stylist and collaborator Law Roach.
The centerpiece is a short film by the Argentinian directing trio Pantera that borrows the look and physicality of classic action movies. Set in a dreamlike urban world, it follows Zendaya as a group of athletic women pursues her, with the chase breaking into choreographed fight sequences before she escapes with a leap from the top of a building. Roach makes a brief cameo, supplying the distraction that lets her get away. She wears the new pieces throughout, so the stunts double as a demonstration of how the clothes move.
Zendaya stars in a new ad for On's latest collection, which she co-created with Law Roach. https://t.co/WqkoE9pQle
— Pop Crave (@PopCrave) October 1, 2026
