Zara is no stranger to controversy in its ad campaigns. Remember that dress? However, the latest blunder is a lot more serious and has even led to calls for a boycott of the Spanish clothing brand.
Dubbed “The Jacket", the latest Zara campaign featured the model Kristen McMenamy posing with statues with missing limbs, surrounded by rubble. It would be a curious approach at any time, but many observers thought it was in very bad taste considering the conflict currently ongoing in Gaza. It seems the brand is determined to make it into the select group of the most controversial adverts created.
