With the goal of creating a range of products that anyone — regardless of skin colour, gender, age or personal style — will want to use, embracing individuality and a new perspective on the idea of beauty, Zara launched its first ever comprehensive beauty line this December. The best ingredients, cleanest formulae and refillable containers are used to create each product.
The line of cosmetics for the eyes, lips, face and nails was developed under the creative direction of renowned British makeup artist Diane Kendal, who has worked on some of the most recognisable runway looks in New York, Paris and Milan as well as some of the most recognisable fashion photography in history. It is the outcome of careful deliberation and was developed over the course of more than a year with virtual communication between the team in Spain and Diane in New York.