A pair of YouTubers' new energy drink is being so highly-sought after that it is now being sold on eBay for up to a whopping £50k after shoppers emptied shelves of the product in stores. Popular content creators and media influencers Logan Paul and KSI recently created Prime Hydration - an energy drink that has gone down an absolute treat with fans and teens.
So much so, that people are desperate to get their hands on one - even turning to auction sites online to sell and pay extortionate amounts for it. Currently, the drink is only being sold in Asda and has been designed to "fill the void where great taste meets function."
There are seven flavours of the drink to chose from, with Asda now having to restrict sale of the £2 drink to three bottles per customer. One eBay seller has put a pack of 12 blue raspberry Prime Hydration bottles on the site for £50,000.