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Android Central
Android Central
Technology
Brady Snyder

YouTube is trying to make commercials great again with longer, fewer ad breaks

Google
The YouTube app listing on the Google Play Store, running on a Google Pixel 8 Pro.

What you need to know

  • The YouTube app on TVs will start showing less advertisements, but they'll be longer in length. 
  • While the current Skip Ad button comes after about 5-10 seconds, this new format could mean users need to wait a full minute before skipping. 
  • In a related move, YouTube Shorts will now have ads in the TV app. 
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