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Livingetc
Livingetc
Julia Demer

Your Favorite Frilly Clothing Brand is About to Become Your Go-To for Homewares, Too

Damson Madder homeware .

You might know London-based fashion brand Damson Madder for their sustainable approach to fashion. If you’re a fan or simply have a penchant for playful, pattern-filled designs, you’re in luck: today marks Damson Madder’s first-ever foray into homewares, and the collection is every bit as fanciful as you'd expect from the label.

Damson Madder's new homewares collection buzzes with leopard prints, gingham, and bows, extending across kitchenware, soft furnishings, and even pet accessories. Mingled alongside, you'll find ceramic platters, mugs, bowls, and vases — all hand-painted by Damson Madder’s very own Creative Director, Emma Hill, and air-dried in India.

The cheerful lineup's arrival just in time for the holidays couldn't be more perfect, not just because it’s super giftable, but practical, too. There’s oven mitts, placemats, and statement aprons to keep you stylish in the kitchen, while Christmas tree decorations (shaped like the brand’s cargo jeans, no less) and one-of-a-kind stockings offer everything you need to dress up your home ahead of entertaining. And the quilted dog coat? Well — furry friends deserve to be festive, too. (Did I mention you can now also get the brand's iconic frilly collars for your pooch, too?)

True to Damson Madder’s ethos, the collection is produced in small batches with re-purposed materials. Below are six standout pieces I’m eyeing to gift (or better yet, receive) this holiday season.

(Image credit: Damson Madder)
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