By now, you’ve probably heard of the term “girlboss”, coined by Nasty Gal founder, Sophia Amoruso that encapsulated millennial working women’s appetite for ambition.
But a decade later—and thanks to Gen Z workers who introduced Bare Minimum Mondays and Quiet Quitting to the working world—the girlboss era seems to be coming to its end. Now, its anti-hero—the “Snail Girl”—has already swept Australian workplaces and is gaining traction on TikTok.
