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Liverpool Echo
Liverpool Echo
Sport
Dave Powell

'You guys cost us a lot of money' - Liverpool takeover move fell through due to worries about 'negative press'

The founder and managing partner of one of Fenway Sports Group's biggest shareholders has shared how he was denied a shot at a Liverpool takeover in 2009.

New York-based investment firm RedBird Capital Partners came on board with Liverpool owners FSG in March 2021, clinching an 11 per cent stake in FSG and its whole portfolio for a fee of around $750m, the capital raised through the deal aiding cashflow across their assets for FSG during the pandemic and helping them with the November 2021 purchase of the Pittsburgh Penguins NHL team.

RedBird, who have a diverse investment portfolio that spans sports, technology, media, finance and energy, among other things, have been major players in the sports investment market over the past two and half years, purchasing a controlling interest in French side Toulouse in the summer of 2020, taking a stake in FSG and, in September, clinching a $1.2bn deal to acquire Italian giants AC Milan. RedBird have also been a co-investor with Hollywood actor Dwayne Johnson in reviving the XFL in the US.

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