As the hotly anticipated Barbie movie hits British movie screens and nostalgia sweeps the nation, new data reveals that consumers could be spending 119% on a cinema trip more based on where in the UK they watch the film. VoucherCodes.co.uk, analysed opening day ticket prices from three leading cinema chains: Cineworld, Odeon, and Vue, comparing prices at venues across the biggest cities.
The data shows that Vue cinemas offer the best value for money, with the average price for both an adult and child ticket totalling £5.96 each across their UK cinema venues. A four-person family – made up of two children and two adults - could pay an average of £23.84 on opening day. This comes in 85% cheaper than other competitors reviewed, with both Cineworld and Odeon totalling £44.18 each for a family of four.
Those without a local Vue cinema can expect to pay a significantly higher entry fee, as the data shows a huge disparity in average ticket prices across the three leading chains. Fans opting to watch the film from a Cineworld or Odeon venue could end up paying double, or close to, the price of an average adult ticket compared to Vue’s costs: £11.10 (+86%) and £13.03 (+119%) respectively - according to VoucherCodes.