Decathlon has launched the ‘Festival Tent Pledge’ ahead of festival season to reward customers for not leaving their tent behind - which is one of the biggest problems festivals face. The pledge, part of the No Tent Left Behind campaign, from the sports retailer has been supported by Glastonbury broadcaster Lauren Laverne. The pledge will be rolled out nationwide, allowing customers to return Decathlon’s most popular tent even after using it at a festival. As a reward for not leaving the £29.99 tent behind, Decathlon is guaranteeing a full refund in the form of a gift card.
Around 250,000 tents are left behind at festivals across the UK each year with most going to landfill. The new Pledge will run until 21st July and guarantees customers their money back when returning the selected tent in good condition to help reduce the amount of waste, and promote sustainable festival fun.
Any customer that has bought the Quechua MH100 Two Person Tent in 2023 - which is Decathlon’s most popular product during festival season, selling thousands last year, can return it in store for a £29.99 gift card. The price of the tent makes it one of the most likely tents to be left behind by festival goers and the cash back initiative hopes to incentivise customers to return the tent after the festival for it to be resold as part of the Second Life range to prolong the lifespan of tents and reducing single use consumption.