Yatsen (NYSE:YSG) reported first-quarter 2026 revenue growth that management said reflected continued momentum in its skincare portfolio, even as higher marketing spending and platform traffic costs contributed to wider losses.
The Guangzhou-based beauty company said total net revenues rose 22.5% year over year to CNY 1.02 billion, up from CNY 833.5 million in the prior-year period. Chief Financial Officer and Director Donghao Yang said the increase was primarily driven by a 58.5% year-over-year rise in net revenues from skincare brands, partially offset by a 5% decline in net revenues from color cosmetics brands.
