Chinese electric two-wheeler specialist Yadea has some really big plans for the global market in 2023. It plans to launch its first naked sportbike model, the Keeness, in Asia and Europe before the year comes to a close. That said, before we dive into the details of the Keeness, let’s first take a look at Yadea as a company.
It may come as a surprise to you that Yadea is indeed quite a large company. With a claimed 60 million customers in all parts of the world, Yadea has been in the electric two-wheeler business for more than 20 years, developing bikes primarily for urban commuting use. In 2022 alone, the business sold a total of 14.01 million two-wheelers, and has been the leading manufacturer of electric two-wheelers in terms of volume for six years now.
