A Dutch corporate gifting company is relocating its UK head office across Birmingham.
XD Connects is currently based in the Newtown area of the city but has now struck a deal for space at the Innovation Birmingham campus.
The firm, which also has offices across Europe and China, has taken 2,700 sq ft of space in the iCentrum building.
XD Connects specialises in the sale of sustainable promotional products and corporate gifts online such as travel accessories, tech products and homeware. It has been established in the UK for two decades.
UK and Ireland country manager Paul Maye said: "The move to Innovation Birmingham is a huge step for our UK and Ireland operations and is an ideal way to mark our 12th anniversary in the city.
"With social and environmental purpose being so high on our agenda, it was important for our new home to align with our strategic objectives while providing a vibrant environment for employees.
"Our move is about more than just servicing soaring demand, we want to connect our customers with the positive change we're making and that starts with how we operate as a business."
Joseph Venables, head of business development at Innovation Birmingham's owner Bruntwood SciTech, added: "In relocating to Innovation Birmingham, XD Connects joins one of the UK's most exciting and innovative tech clusters.
"The campus was designed to provide space that inspires collaboration between the many brilliant and growing tech and digital businesses in the West Midlands while supporting their progress towards a more sustainable future.
"We look forward to seeing XD Connects enhance its market share in the UK and Ireland and will be supporting their growth with direct access to the connections they need in the region."
