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Windows Central
Windows Central
Technology
Jez Corden

Xbox's platform-agnostic approach has a huge, gaping hole — for the Xbox Ally and future devices, this is Microsoft's next big gaming challenge

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Photo of the Microsoft Store on Windows 11 and Borderlands 4's listing.

The Xbox Ally is nearly here, but there's a problem.

Over the past few years, Microsoft has been pushing its Xbox PC platform more and more, leveraging both PC Game Pass and OEM-built PC gaming laptops and handhelds to push the platform. Many Windows 11 OEMs bundle PC or Xbox Game Pass Ultimate with their devices these days, and the Xbox PC app is preinstalled on almost all of these devices too.

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