Forza Horizon 5 director Mike Brown says Xbox Game Pass simply hasn't taken off enough to be viable.
Speaking to MinnMax (via Eurogamer), Brown – who departed Playground Games in 2023 and is now directing open-world racer Clutch at Maverick Games – was asked about the current wave of layoffs facing Xbox studios. Brown singles out Xbox Game Pass and says Microsoft "invested a fortune in the concept," which led to teams being acquired, games being funded, and jobs being created. However, he adds, "The reality is not enough people have subscribed to it at the prices that they needed to pay in order to make that business viable."