
Many have spotted that Siri – the voice assistant inside the iPhone and assorted Apple products – is lacking a bit in AI smarts compared to leading competitors. Now a rumor is circulating that Apple intends to catch up – but charge users a subscription fee for the privilege.
Showing up as the WWDC hype builds (but actually seen on Reddit a few months ago) this image apparently simulates an Apple sales page showing a list of features which might be reserved for 'Siri+' like 'Advanced Conversational Capabilities' and 'Proactive Assistance'...