Parents said they wouldn't let their children drink PRIME, as the energy drink faces scrutiny in the US.
Mums and dads said they 'don't get' other parents purchasing the popular drink which is now being scrutinised by health experts and lawmakers in the states over its potentially dangerous levels of caffeine. US senator Charles Schumer described it as a 'cauldron of caffeine'.
The drink was launched by YouTube stars KSI and Logan Paul last year. They also sell a separate sports drink, known as Prime Hydration, which contains no caffeine at all. Representatives for Prime did not immediately respond to a request for comment.