When 42-year-old Lisa Catalano found herself disillusioned with dating apps following the passing of her fiancé, she decided to take matters into her own hands.
The San Francisco Bay Area woman launched her own dating website, MarryLisa.com, and began advertising it on billboards across the city.
Within weeks, nearly 2,000 men had applied to date her, making her one of the internet’s most talked-about singles.