Get all your news in one place.
100's of premium titles.
One app.
Start reading
WEKU
WEKU
National
Joel Rose

With flyers more distracted than ever, United rolls out a rebooted safety video

On the set of United Airlines' new onboard safety video in Montreal, Canada. (Courtesy of United Airlines)

MONTREAL — The cast and crew on this soundstage are at the mercy of a little blue ball.

It's about the size of a billiard ball. It rolls, bounces, and floats its way through a Rube Goldberg machine — a complicated chain reaction that leads the viewer from scene to scene in United Airlines' new onboard safety video.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.