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The Conversation
The Conversation
Politics
Christina Vogels, Senior Lecturer, School of Communication Studies, Auckland University of Technology

With a ‘tradwife’ starring in Married at First Sight, a nostalgic vision of womanhood takes centre stage

Da Antipina/Shutterstock

When Married at First Sight Australia bride Lauren Hall said her main goal was to “serve” her man, the reality show contestant was reflecting a growing trend in western culture – the so-called tradwife lifestyle.

Tradwives are women who choose to take up traditional gendered roles within the home, centred around serving their husband and children. This version of wifehood is underpinned by a deference to one’s husband.

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