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Liverpool Echo
Liverpool Echo
Entertainment
Jess Flaherty

Wirral mum quit technician job to launch gymwear brand loved by Love Islanders

A mum-of-three quit her job as a pharmacy technician after 15 years to launch her own gymwear business that's loved by celebrities.

Jazmin Elizabeth, from Wirral, originally switched up her career by launching a meal prep and healthy restaurant business in 2017 named Healthy Box. The venue, based on Stanley Road in Bootle, was created with her partner with the aim of serving up nutritious food that doesn't compromise on flavour.

But it was her passion for fashion and exercise that inspired her to launch the eponymous brand she'd become so well known for. Jazmin, 34, said: "I couldn't find any gymwear that I would wear, most were drab and boring. I always love to dress up and wanted gymwear to reflect that with added support to enhance my curves but be comfortable and of the best quality.

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