The ability to earn money through "name, image, and likeness" rights has helped many college athletes become millionaires before ever turning pro. Here are the top five earners in terms of NIL, valuations according to Fox Sports.
University of Texas quarterback Arch Manning's estimated $6.8 million valuation was enough to put him in the top spot. Multiple factors figure into NIL valuations, and they almost all play in Manning's favor. First, he's the starting quarterback for one of the most visible football programs in the country. Second, Manning is third-generation football royalty.
