One might assume earning the moniker of ' Wimbledon champion' is a door to tennis nirvana, queuing up endorsements and sponsorship deals by the dozen.
But Max Purcell is well-acquainted with the extra struggle doubles players must endure to even come close to rivalling their singles counterparts for exposure. The 24-year-old teamed up with Matthew Ebden earlier in July to become the first Australian duo to be crowned Wimbledon champions since 'The Woodies' Mark Woodforde and Todd Woodbridge last did so 2000.
It's nothing new, of course, considering doubles has long held something of a reputation as the ugly duckling in tennis circles (at least commercially speaking). But it's Purcell's belief both the governing bodies and those operating in social media circles have a duty to promote all sects of the sport.
