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Autosport
Autosport

Williams and Gulf let fans create a wordy F1 livery

Gulf Williams Racing Alex Albon James Vowles Mike Jones Gulf Oil Oil Brazilian Grand Prix McLaren

Williams and Gulf Oil have launched a new campaign inviting fans around the world to help design a one-off Formula 1 livery for this year’s Brazilian Grand Prix.

Unveiled at a special event in London’s Piccadilly Circus, the Driven by Words campaign puts fans quite literally at the heart of the creative process. Instead of voting on colours or patterns, supporters are asked to submit words that best express what Williams and Gulf mean to them.

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