Ever wondered why you reach for a snack after hitting the gym? Research shows that physical exercise often leads to increased food consumption, whether it is treating yourself for a job well done or replenishing the energy you have burned. With countless sports events airing and our screens constantly filled with sports’ competitions, a new question arises: Can watching sports on a screen also influence how much we eat?
The answer is yes. Our research co-authored with Jannine Lasaleta reveals that watching sports’ videos can increase candy consumption. But there is more to the story: the difficulty of the sports you are watching plays a crucial role in these effects.
