The last two US presidential election cycles haven’t been especially notable in the already-marginal world of celebrity endorsements. Both 2016 and 2020 pitted a well-established Democrat with heavy ties to previous administrations against a fringe-gone-mainstream Republican candidate whose own previous occupation was as a celebrity, and not a particularly hip one. So it wasn’t surprising to see an even more dramatic divide between mainstream celebs endorsing the Democrat (or saying nothing more controversial than a bland “vote!”) and a bunch of C- and-D-listers stumping for Trump, as they might any number of faulty late-night infomercial products.
This might well have gone similarly in 2024, if not for Joe Biden’s disastrous performance in the first presidential debate a few weeks ago. Now a less lopsided divide has formed as a form of anti-endorsement has come in: celebrities who have called upon Joe Biden to step aside from the presidential race and let a younger candidate attempt to take the Democrats across the finish line.