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Digital Camera World
Digital Camera World
Hillary K. Grigonis

Will 2026 be the year action camera giants push into larger sensor cameras? These strange rumors blur the line between action camera makers and traditional camera brands

DJI Osmo Action 5 v GoPro Hero 13 Black.

Another year, another slew of camera rumors – but I’ve been noticing something a little odd with a handful of camera rumors lately. More than one brand known for action cameras is rumored to be working on cameras that fit under the more traditional type of camera rather than the action camera genre.

For the most part, action camera makers make action cameras, and camera makers focus on compact cameras and mirrorless cameras – although there are a few exceptions, like the Sony RX0 II. But a handful of rumors making the rounds seem to hint that brands like Insta360 and DJI could be crossing the line into more high-end camera territory.

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